Apple TV ad shows just how big the small screen has become

Apple is pushing its new iteration of Apple TV hard, hoping to move it beyond a “hobby” into a must-have set top box for every living room and television set possible. Apple’s new ad, “The Future of Television,” is a visual collage of just about everything you can do with the Apple TV, including watching […]

(via Cult of Mac – Tech and culture through an Apple lens)


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Netflix almost went head-to-head with the Apple TV

Here’s an amazing factoid: Netflix almost went head-to-head with the Apple TV in 2007, until they realized they were about to pick a fight they would surely lose. Netflix alumni Barry Enderwick has just dropped a bombshell about the streaming video service’s hardware ambitions about a decade ago. According to Enderwick, Netflix realized that it’s […]

(via Cult of Mac – Tech and culture through an Apple lens)


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First Unboxing of New Apple TV Shows off Packaging, Device and Remote

Despite not arriving until the end of October, YouTuber Andru Edwards has gotten ahold of the fourth-generation Apple TV and unboxed it on video. The video, which appears to be the first unboxing of the device, offers a glimpse at the new packaging for Apple’s new set-top box.

The new Apple TV’s packaging is all-black and features a picture of the top of the device on the top of the box. Once opened, the user is presented with the Apple TV box and the brand new Siri Remote. Underneath those are a Lightning cable to charge the new remote and a power cable.

Edwards, who says he received his Apple TV on the day of Apple’s „Hey Siri“ event, then provides a closer look at both the set-top box and remote.

The fourth-generation Apple TV will be available at the end of October. It’ll be priced at $149.99 for the 32 GB option and $199.99 for the 64 GB option.



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Apple Watch Hacked to Display Custom Watch Faces

Apple doesn’t allow developers to create custom watch faces for the Apple Watch, preferring to maintain control over the general look of the device, but that hasn’t stopped iOS developer Hamza Sood from tinkering with the Apple Watch and getting a custom watch face uploaded onto the device.

In a tweet posted this afternoon, Sood shared a video of a custom animated watch face with multiple color options.

The watch face source code that was used to create the custom watch face has been made available on GitHub and will require watchOS 2. Earlier this summer, Sood also joined several other developers in efforts to hack watchOS 2 to run truly native apps like Canabalt and a Flappy Bird clone.

It is not clear if Apple has plans to allow third-party developers to create watch faces for the Apple Watch in the future, but it’s possible that as watchOS and the Apple Watch mature, Apple will be less restrictive. For now, hacks like Sood’s are the only way to get custom watch faces on the device.



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Microsoft Launches ‘Outlook’ App for Apple Watch

Microsoft this morning launched an official Apple Watch app for its email client Outlook, offering users of the service the ability to read emails and even respond to messages on their Apple Watch. Before today’s app, Outlook users with an Apple Watch received basic notification messages on the wearable device with no real way for interactivity, but now notification pop-ups will show more of the email body and let users jump directly into the app from the Apple Watch’s notification center.

Once in the app, users will be able to read their emails and even respond thanks to a few quick reply messages and the ability to dictate their response in a speech-to-text option. The Outlook app also comes with its own glance for quick looks at new emails in an inbox and upcoming calendar appointments. The watch app is out now for users with the iOS app already installed, and should download instantly for those with the Apple Watch’s automatic download feature turned on. Those interested who have yet to download the Microsoft Outlook iOS app from the App Store can do so for free [Direct Link].



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Apple Watch Leading to Healthy Lifestyle Changes Among Early Adopters

Less than four months after the Apple Watch launched, many early adopters are finding that the wrist-worn device has motivated them to make healthy lifestyle changes. From walking and exercising more often to making healthier choices and playing more sports, market research firm Wristly found that many Apple Watch buyers are taking full advantage of the wearable’s health and fitness features.

More than 75% of survey participants among Wristly’s panel of nearly 1000 Apple Watch buyers indicated that they „Strongly Agree“ or „Agree“ that they have been standing more since receiving the Apple Watch. Similarly, 67% of participants agreed that they walk more, 59% agreed they make better health choices and 57% said they exercise more often with the Apple Watch.

Early adopters are generally satisfied with the Apple Watch’s health and fitness features, especially those included stock on the device. An aggregate 89% of survey participants were either „Very Satisfied“ or „Satisfied“ with the built-in Activity app, while around 80% were satisfied with the heart rate sensor and hourly standup reminders and just over 75% were satisfied with the Workout app.

Jim Dalrymple of The Loop echoed similar sentiments in his Apple Watch review in June, in which he shared his personal story about losing 40 pounds using HealthKit and Apple Watch. After ten months of exercising, weight lifting and healthier eating decisions, Dalrymple lost four pant sizes and two shirt sizes, and the Apple Watch kept him motivated to reach his goals:

Apple Watch furthered my transformation. I can see on my wrist every minute of the day where I’m at for standing, movement, activity, calories and much more.

One minute please, Apple Watch says I need to stand up.

If Apple Watch says stand, I stand. I still don’t know why. Maybe I just want to complete those rings every day and feel good about that. Maybe standing every hour really is good for me. I don’t know, but I’ll indulge this little device on my wrist and stand.

Making healthy lifestyle changes requires consistency, and Wristly found that many early adopters are still wearing the Apple Watch regularly. 86% of survey participants said they are still wearing the Apple Watch on a daily basis, while 12.3% wear it on most days, 1.3% go several days without wearing one and three respondents reported that they no longer wear the Apple Watch.

While the Apple Watch is certainly not the only wearable device motivating people to get in shape, the Move, Exercise and Stand rings, workout summaries, achievement badges, progress updates, personalized feedback and its other health and fitness features appear to have challenged early adopters in ways they did not expect.

Wristly is the largest independent Apple Watch research platform with an opt-in panel of around 1000 Apple Watch buyers. The research firm recently found the Apple Watch to have a 97% customer satisfaction rate, a number that Apple CEO Tim Cook cited during the company’s recent third quarter earnings results conference call.



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Apple Watch Beats Original iPhone and iPad in Customer Satisfaction Among Early Adopters

While some critics within the tech media have heavily scrutinized the Apple Watch since its launch, new survey data shared by Techpinions suggests that the true mass market sentiment toward the wrist-worn device is overwhelmingly positive. In particular, the survey found that traditionally „non-tech“ users liked the Apple Watch more than those with a closer connection to the tech industry.

According to research firm Wristly and Creative Strategies analyst Ben Bajarin, overall customer satisfaction with the Apple Watch is 97%, which is the highest customer satisfaction rating of any previous first-generation Apple product. Wristly determined that rating by combining the „Very Satisfied/Delighted“ (66%) and „Somewhat Satisfied“ boxes together (31%).

The survey data is based on the Wristly Apple Watch Owner Network, a diversified panel of over a thousand Apple Watch buyers. Wristly says that it asked respondents a series of pre-qualification questions to ensure that the panel did not skew towards early adopters and instead represented a healthy range of consumers. Among those profiled, Wristly found 34% to be „tech insiders“ and 53% to be „non-tech“ users.

What has been fascinating about the Wristly Apple Watch Panel is how diverse it is across the adoption cycle spectrum. We have those on the bleeding edge of adoption all the way through mainstream consumers who aren’t buying it for the sake of Apple fanaticism or love of tech and gadgetry but because they saw the utility and usefulness of the product right off the bat. They are all represented in our panel.

Apple Watch customer satisfaction was found to be higher than the original iPhone and iPad, which scored 92% and 91% ratings respectively, although satisfaction levels were contrasting among different types of users. „Non-tech“ users and „tech insiders“ were most satisfied with the Apple Watch, while „app builders“ were slightly less satisfied, with less than half choosing the „Very Satisfied“ box.

Apple has not publicly disclosed any official Apple Watch sales figures to date, and will be grouping the wrist-worn device under its „Other Products“ category in quarterly earnings reports. Apple Watch global sales estimates range between 2.8 million and 5.7 million ahead of the company’s third quarter fiscal results set to be announced on Tuesday at 2:00 PM Pacific.



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iOS 8 Adoption Reaches 81% Following Apple Watch Launch [iOS Blog]

Apple’s latest distribution numbers show that 81% of iOS devices are now running iOS 8 or later, less than one week after the release of the Apple Watch. 17% of devices used to access the App Store continue to run iOS 7 and the remaining 2% are running an earlier software version.

iOS 8 adoption rose 2 percentage points since Apple shared its last distribution numbers earlier this month, with the Apple Watch launch last Friday likely contributing to the marginal increase. Apple Watch must be paired with an iPhone 5 or later running iOS 8.2 or newer.

According to mobile analytics firm Mixpanel, approximately 91% of devices were running iOS 7 at this time last year, meaning that iOS 8 adoption continues to be slower, likely due to a wide range of reasons including software bugs and excessive storage space required to install updates.




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