Apple Maps Now Used Three Times More Than Google Maps on iPhone

When Apple Maps first debuted alongside iOS 6, it drew significant criticism for its inaccuracies in mapping data, errors when locating points of interest, lack of transit information and odd 3D mapping imagery. Many users opted not to upgrade to iOS 6 due to the app’s flaws, and iOS 6 adoption jumped 29 percent once Google released a native Maps app for Apple’s platform. Three years later, Apple tells the Associated Press that Apple Maps is now used three times more than Google Maps on iPhone.

Apple says its mapping service is now used more than three times as often as its next leading competitor on iPhones and iPads, with more than 5 billion map-related requests each week. Research firm comScore says Apple has a modest lead over Google on iPhones in the U.S., though comScore measures how many people use a service in a given month rather than how often.

While a lot of the usage gains for Apple Maps can be attributed to Apple Maps being a built-in app that’s the default mapping solution for features like Siri and Mail and third-party apps like Yelp, the AP notes that many users who once spurned by Apple Maps have returned. Additionally, many new iPhone users did not experience the troubles of Apple Maps, instead using the newer, more improved version.

Although Apple now holds the lead in mapping on iOS, Google still dominates among all U.S. smartphone owners, with Google Maps having two times more users than Apple Maps. However, much of this is attributed to Apple Maps only being available on iOS while Google Maps is available on both Android and iOS.

In recent years, Apple has made numerous efforts to improve its mapping service. Apple has purchased companies like GPS firm Coherent Navigation and mapping company Placeable in addition to expanding its in-house teams and making data-sharing deals with companies like Foursquare. The Cupertino company has also beefed up Apple Maps with a fleet of mapping vehicles capturing data and introducing new features like Transit directions and, in the future, indoor mapping.

In total, Apple now gets data „from more than 3,000 sources“ for business listings, traffic and more. For its new Transit features, Apple even sent out teams to map out subway entrances and signs.

Tag: Apple Maps
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Apple Maps cozies up to Foursquare for business data

Foursquare is now contributing “business listings data” to Apple Maps. Since the launch of Maps, Apple vowed to collect data from multiple sources to improve the service over time, and is living up to that promise with this new addition. It turns out that Apple has actually been collecting data from Foursquare for almost a […]

(via Cult of Mac – Tech and culture through an Apple lens)


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Apple Maps Now Using ‘Business Listings’ Data From Foursquare

As of October, Foursquare has become one of the companies that contribute data to Apple’s Maps app, providing information on „Business listings data.“ This likely includes details on restaurants, retail stores, and other venues, given Foursquare’s focus on unearthing the „best places to eat, drink, shop, or visit in any city in the world.

Rumors about a data sharing deal between Foursquare and Apple first surfaced in 2012, but Apple Maps Marketing, a site that keeps an eye on Apple’s Maps partners, notes that Foursquare was not added as a partner until October 22.

For those unfamiliar with Foursquare, it’s essentially a Yelp competitor that helps people find nearby venues. Several years ago, Foursquare was popular as it had a built-in check-in feature that let people share the places they’d visited, but Foursquare has always had trouble securing revenue.

In 2014, Foursquare split its app into Foursquare, for local listings, and Swarm, its check-in app, which ended up being an unpopular decision. Since then, Foursquare has struggled to find its niche among competitors, so this data sharing deal with Apple could be a huge boon for the company.

Tags: Apple Maps, Foursquare
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