New Video Shows Up-Close Look at Progress on Apple Campus 2 [Mac Blog]

Construction on Apple’s spaceship-shaped second campus is progressing, as detailed in a new close-up video shared by Skycore on Vimeo. Shot last Monday, the video offers a look at the current state of construction, depicting a finished foundation, the first walls of the ring-shaped structure, and work on an underground parking facility.

Apple has had some issues with campus construction as of late, and in May, the company hired Silicon Valley company Rudolph & Sletten to take over as general contractor, replacing Skanska USA and DPR Construction as work begins on the interior of the building. It is not clear why Apple parted ways with the original general contractor on the project, but according to Skanska, an agreement could not be reached for „the revised scope of work.“

Apple’s campus features a massive 2.8 million square foot ring-shaped main building, an underground parking lot, a 100,000 square foot fitness center, and a 120,000 square foot auditorium for hosting major events. The entire campus will be covered with hundreds of trees and there will be a central garden with outdoor dining areas. A second phase of development will add several nearby research and development facilities.

Campus 2 is costing Apple upwards of $5 billion, and it is unclear if its recent contractor shift has increased initial cost estimates. It’s also unknown if the project is still on track for a late 2016 completion, but Apple has not notified the City of Cupertino of any delays, so it may still be finished at the end of next year.





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Apple says blanket ban on hiring ex-felons isn’t true

The construction of Apple Campus 2 came under fire earlier this week, after the Mercury Times reported that Apple had a blanket ban on hiring ex-felons. However, Cult of Mac has learned that such a ban never existed. “We believe in…Read more ›



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Apple hopes to stop China from ripping off its best retail store yet

As can be seen everywhere from Xiaomi’s not-so-original smartphone designs to the number of knockoff Apple Watches already available for sale, Apple has a problem with ripoffs in China. But having recently unveiled its stunning new West Lake store in Hangzhou — featuring…Read more ›



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Apple Expands Apple Watch Marketing Efforts With New Multi-Page Spread in Vogue Magazine

Apple appears to be gearing up for a big marketing push for the Apple Watch ahead of its April launch, featuring the device on several magazine covers. The Apple Watch made its U.S. magazine cover debut earlier this month in the March issue of Self, and it’s also being featured in a multi-page spread in the March issue of Vogue.

The Apple Watch is shown on multiple pages of the magazine, depicting different watch casings and band designs in clean ads that feature nothing but the Apple Watch itself. The images are actual size, giving readers an idea of how big the watch is in real life.

There’s a heavy focus on Apple Watch bands, several of which are depicted in close up images that show off details on their construction. The Milanese Loop is featured on one page, while the navy-colored Leather Loop is shown on another page. The Apple Watch sport with a green band is also shown, as is the fitness interface for one of the Apple Watch’s built-in fitness apps. Yet another page features the rose gold Apple Watch Edition with a Rose Gray Modern Buckle band.

It’s likely that several other publications beyond Self and Vogue will be featuring the Apple Watch in the coming weeks as the device’s April launch date approaches. Apple has targeted fashion and fitness markets thus far, and is expected to market the Apple Watch to a wide range of potential customers.

Up until this month, Apple’s Apple Watch marketing has been somewhat reserved, limited to an appearance at Parisian fashion boutique Colette in September and the Vogue China cover in October, but the company appears prepared to begin more serious marketing efforts.

As we reported last month, Apple asked some developers creating content for the Apple Watch to have their apps completed by mid-February, possibly to have apps ready to go for marketing purposes or an upcoming event. Apple also invited select developers to its Cupertino headquarters to put the finishing touches on Apple Watch apps and it may be gearing up for a series of Apple Watch popup stores in various locations around the world.




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Sneak Peak at Apple Campus 2 Offers New Look at Construction Progress

Apple’s new spaceship-shaped Apple Campus 2 is under construction, and the company gave KQED News a tour of the site, providing them with new details and a ground-based look at its progress.

As previously revealed, the building has an enviromentally-conscious design, with features like using recycled water to flush toilets and solar arrays to power its functions. Keeping with this theme, the building also uses recycled parts from older buildings.

Photo of Apple Campus 2 main office, via KQED News.

“What Apple inherited on the property was several older buildings, all of which were broken down and deconstructed,” says KQED Science reporter Amy Standen, who got a tour of the site. “Much of the material from those old buildings was recycled into new building material to make the new campus, according to Apple.”

Previously, most of the looks at the progress of Campus 2 have been taken from drones in the air. However, these new ground-based photos offer a new perspective on the building’s height and scale.  The above photo offers a look at the framework of the main building, allowing one to gauge how tall the building could be.

Progress on what KQED identifies on Apple’s new amphitheater, below, can also be seen, though it’s difficult to visually tell how large the amphitheater will be. Apple will likely use this space for its town hall meetings.

Photo of Apple’s new amphitheater, via KQED News.
The latest air-based update on the construction came from YouTube user myithz just over a week ago. However, it’s fairly difficult to locate some of the locations in KQED’s photos in the video, potentially signaling that a good amount of progress has been made since it was recorded.

Though construction has steadily continued through the last half of 2014 and into 2015, Apple’s Campus 2 obviously has a long way to go until completion. Other than the main circular structure, main theater, fitness center and parking garages, Apple submitted plans for new offices, testing facilities and more parking garages in October for the second phase of construction. The complete campus is expected to be finished by the end of 2015.

Additional photos and information can be seen on KQED News’ website.




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Apple Campus 2 Site to Include Preserved Historic Barn [Mac Blog]

Apple’s spaceship-shaped campus under construction in Cupertino will include a spot for a historic barn, reports the San Jose Mercury News. First constructed in 1916, the Glendenning Barn is a historic Cupertino site left from a time when the city was still a sprawling orchard.

During the teardown of the existing HP campus, Apple dismantled the redwood barn plank by plank and made careful notes on its construction because the company pledged to relocate the building to another site.

It was initially unclear whether the barn would remain on the campus, but it appears it will indeed stay on Apple’s property, nestled among the many fruit trees the company plans to build around its spaceship-shaped building. The barn, according to the Mercury News, will be used as an equipment storage facility by Apple and will be located directly adjacent to the employee fitness center.

Glendenning Barn, courtesy of the Cupertino Historical Society (via Mercury News).

To protect the structure during construction, Apple carefully dismembered the barn, numbering it piece by piece – every plank, nail and crossbeam – so it can be rebuilt just as it was, says Donna Austin, president of the Cupertino Historical Society. The company has even stockpiled redwood salvaged from an old grove in case any damaged planks need to be replaced.

Under Apple’s care, it will be a working barn for the first time in decades, storing sports equipment and the landscaping supplies the company will need for the thousands of trees that will shade the campus.

Apple’s second campus was designed in part by former CEO Steve Jobs, and one of his main goals was to give the site a more natural look and feel, returning many of the native plants and trees that grew in the area before it was turned into an office site by former owner Hewlett-Packard.

Apple’s growing focus on the environment is fully evidenced in the new campus design, which includes 80 percent green space, a central garden with outdoor dining areas, and more than 300 different species of trees. The campus was also built to use efficient water and landscaping and it will get 70 percent of its energy from solar and fuel cells.

Construction on Apple’s second campus is well underway, with the foundation complete and walls beginning to take shape. Apple plans to finish the campus by the end of 2016, and construction crews work at the site almost around the clock to keep the building plans on schedule.




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Apple Campus 2 Construction Progresses as Parking Garage and Event Theater Take Shape

As work on Apple’s Campus 2 in Cupertino has continued throughout the fall, the spaceship-shaped structure has rapidly grown from basic foundations to the beginnings of an actual structure. Now, thanks some aerial shots recently taken by AppleInsider‘s DJI Phantom 2 Vision Plus drone, the construction site appears to be moving along rapidly with concrete slab poured around the ring of the structure and a few dozen cranes working across the site.

As noted by AppleInsider, the earth-built ramps previously used to gain access to the site are now gone following the installation of the concrete floor. Instead, work on an underground channel access has begun, with plans to connect the main employee entrance off of Wolfe Road to the garage underneath the main structure and the two above-ground parking garages.

One of the biggest advancements to the campus worth noting is the separate 120,000 square foot „event center“ that is costing the company around $161 million and will house an auditorium and product demo space for the company’s media events. The outline of the primarily underground structure has received more definition alongside a surrounding bank that will eventually be tree-lined.

The parking facility, which includes an underground segment, is also rising rapidly, and is currently built up to the third level. It’s the first of two similar structures being built that will together provide parking spaces for over 5,000 cars visiting the campus.

Though construction has continued steadily throughout the last half of 2014, the Apple’s Campus 2 obviously still has a long way to go until completion. Besides the main „spaceship“ structure, event theater, fitness center, and parking garages, Apple also submitted revised plans in October adding a few offices, testing facilities, and additional parking garages onto the second phase of construction. The complete campus is expected to be finished by the end of 2016.




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