View original post here: Angela Ahrendts Says She Views Apple Store Staff as ‘Executives’Прочетете повече
Apple doesn’t often let outsiders into its secret design lab headed up by Jony Ive, but the company invited journalist Charlie Rose to tour the facility earlier this year. Footage from that trip is set to air this Sunday, December 20, on popular show 60 Minutes.
— 60 Minutes (@60Minutes)
Teasers for the episode were revealed in a tweet from the 60 Minutes Twitter account this evening, depicting Charlie Rose alongside Jony Ive. The episode will also include a discussion with retail head Angela Ahrendts about Apple’s „store of the future“ and the company’s retail plans.
— 60 Minutes (@60Minutes)
Apple has announced that its 28th retail store in China opens Saturday, December 12 at 2:00 p.m. local time. The store will be located in the MixC shopping mall at 136 Minzu Avenue in Nanning’s Qingxiu District.
MixC shopping mall in Nanning, China (Image: WeekendNotes)
The new store will be open between 10 a.m. and 10 p.m. local time on Monday-Thursday and Sunday, with extended hours on Friday and Saturday, and offer traditional Apple Store services, including the Genius Bar, Workshops and JointVenture.
Apple has aggressively expanded its retail footprint in China under the leadership of Angela Ahrendts, having opened new stores in Beijing on November 28, Chengdu on November 21 and Dalian on October 24. Apple has also opened retail stores in Chongqing, Hangzhou, Hong Kong, Nanjing and Tianjin over the past year.Прочетете повече
Apple’s retail guru Angela Ahrendts took to the stage at Fast Company‘s ongoing Innovation Festival to talk her role as senior vice president for retail and online stores. With the highest sales-per-square-foot of any U.S. retailer, the Apple Stores were hardly in need of a total overhaul, but Ahrendts nonetheless discussed the ways she’s trying to […]
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Apple is planning to introduce new co-designed packaging for many of the third-party accessories that it sells in its stores, according to retail store information shared by 9to5Mac. Apple has reportedly been working with several third-party accessory manufacturers on packaging design, helping to create a new look for boxes to better fit in with the packaging that’s used for Apple’s own products.
Companies participating in Apple’s revamped packaging efforts include Tech21, Sena, Incase, Mophie, Logitech, and Life Proof. When these products are sold in Apple Stores, they’ll be sold with simple, no-frills white boxes with minimal labeling as seen in photos.
According to the memo, the packaging will be mostly white to match the Mac, iPhone, and Apple Watch boxes, while they will also include simpler fonts, new photography, higher-quality materials, and more consistent compatibility labeling. This shift is yet another in a string for third-parties that has included new environmental guidelines and a ban on leveraging early iPhone leaks.
Apple’s new head of retail, Angela Ahrendts, has been working to revamp the Apple Store experience in recent months, streamlining the purchasing process and reimagining both product discovery and customer-employee interactions. The packaging redesign is part of a larger effort to overhaul Apple’s in-store accessory lineup, limiting the number of products that are sold for a more refined look.
News of the revamped packaging was first shared by Mac Otakara in June, and a sneak preview of what the accessory sections of Apple’s retail stores might look like can be seen at the company’s Upper East Side store in New York.
Apple’s Upper East Side store, image via Mark Lennihan, Associated Press
Apple Store accessory sections are expected to begin seeing changes starting next week, which is when the new packaging will be introduced.